The Wowza® Transcoder service provides the ability to change the bit rate of the original video or audio source and convert it into one or more transmissions of different qualities (such as: 320 kbps, 720 kbps, 1280 kbps etc.) generating in this way an adaptive bitrate transmission. This way, the transmission adjusts to the user's bandwidth in real time and adjusts the quality of a video transmission accordingly.

As a result, the buffering time is reduced, and the experience for low and high bandwidth connections is improved.